Open with risk, not features: “If carbide costs rise again, one crash can cost more than the upgrade. Let’s check your numbers.”
Ask What‑If: “If we take 12% out of cycle time across 0 hrs/year, that’s $0. Want to see how?”
Anchor vs. waste: “You’re avoiding a $3,500 upgrade, but wasting $0 each year.”
Surface‑finish pivot: “You’re spending 0 hrs/week polishing. That alone is $0/yr. Turning on surface finishing toolpaths could cut that by 40%.”